Eligibility Criteria

As a small group of 2–99 eligible employees, you can access large group plans through participation in our AHP. For rating purposes, you’re seen as a large employer and we have more flexibility in pricing and plan design compared to ACA. Also, you have the ability to include a broad range of plan designs and options to cater to the needs of all of your employees and to fit any budget. In addition, we complement our AHP with Flock, a powerful benefits administration platform that helps employers and employees manage their benefits at no additional cost. 

In order to qualify for the EmployerPulse Association Health Plan (AHP), the following criteria must all be met:

1. Your company must eventually become a member of the WMC Insurance Association. Please note, that you do not need to be a member to get a quote.

2. Your company must have 2-99 eligible employees. (Sole proprietor? No problem. Check our available options for a one-life group).

3. Your company’s SIC code must be considered manufacturing, or wholesale- and retail. Please click on the appropriate link for verification.

4. Your company must be domiciled in one of the following Wisconsin counties.

UnitedHealthcare shall not provide group health plan under the AHP in the following 19 counties of the State of Wisconsin:

  • Adams
  • Buffalo
  • Columbia
  • Crawford
  • Dane
  • Grant
  • Green
  • Iowa
  • Jackson
  • Juneau
  • La Crosse
  • Lafayette
  • Marquette
  • Monroe
  • Richland
  • Sauk
  • Trempealeau
  • Vernon
  • Wood


Next Steps


Your current Insurance Broker can assist you in obtaining quotes and walking you through the plan designs. If you don’t have one, please reach out to one of our Association Insurance Brokers, or Robert Baker at rbaker@wmc.org.

Discover our available Plan Designs

Need a quote? Follow the detailed instructions on the appropriate checklist for enrollment/quoting:  Manufacturing or Wholesale and Retail.

Or you can use the census form that is applicable to the nature of your business: Manufacturing Census Form or Wholesale/Retail Census Form.  Please be sure to fill out the census form accurately. Any census changes from quote to enrollment will have an impact on the rates.

Already have a quote and are ready to enroll? Here is the paperwork needed for installation.